Bounce Intense

I collaborated with Procter & Gamble to launch Bounce Intense, translating consumer research and product positioning into a cohesive e-commerce experience. As a Digital Communication Design Co-Op, I developed visual systems and digital content designed to communicate the product’s premium scent and performance benefits at a glance. Through art direction, composition, color, and information hierarchy, I created e-commerce assets optimized for platforms including Amazon and Walmart, helping shoppers understand what made Bounce Intense different.